Search Engine Optimization (SEO)
Internet search engines regularly crawl the Web to gather data about the sites they find. They use this data to rank the sites against various search criteria. The outcome of these rankings is displayed to the public as “natural” search engine results. Web site rankings in natural search change over time, therefore ranking improvements are not able to be achieved instantly. Customize your SEO Plan based on your company’s marketing goals.

1) Choose your keyword phrase focus: We will research what keywords drive the best results/leads for your field with your assistance in determining what keywords best meet your marketing goals. Factors in determining the best keywords include geography, keyword length, and popularity.

2) Ranking Improvement: Once we start work optimizing your website and creating your off-site content through social media outlets, your “natural” search engine rankings will improve over time. We will share online search ranking reports with you on an ongoing basis so you’ll be able to track your improvement for your keyword phrase set.

3) Measure your results: We have enabled your SEO program to be as measurable as possible. We track and report to you:

• Search rankings (Google, Yahoo, MSN, Ask)
• Web site traffic (clicks, impressions, etc)
• Leads (contact us form submissions)